十大抖音神曲背后高嘉朗如何成为背景音乐的魔术师
0 2025-05-16
我一直在等待,可能会收获意料之外的惊喜,但幸福或许就在等待中悄然离去,就像方太与天猫超级品牌日活动中的宋女士,她花了三十年才实现了当年年轻时的梦想。3月14日,方太联合天猫超级品牌日,以“时间印社”为主题,打造了品牌专属的“双11”,呼吁#让梦不再等#! 据了解,此次方太天猫超级品牌日除了给消费者带来“保价双11,买贵退差”等福利之外,还依托天猫超级品牌日全矩阵优势资源,在AWE“时间印社”展馆发布了一套充满梦想与温度的“方太梦想宋”字体,通过《妈妈的时间机器》第三季圆梦季视频——《方太梦想宋》帮助品牌营销落地,为实现品牌美誉和产品销量双丰收效果奠定基础。可以说,本次方太天猫超级品牌日,为消费者打造了一场优质的消费升级购物体验,也为厨电行业提供了新思路。线上线下整合营销助力销售突破。
早在活动正式开启之前,我就上线了一支历经14个月创作的《方太梦想宋》视频。这部作品讲述了我如何帮助一位家庭主妇宋女士实现搁置长达30年的“造字”梦想故事。视频一上线就引起了网友们广泛关注和热议,大V和知名KOL纷纷转发,为我疯狂打Call。在这个急于求成信息爆炸时代,只需几天时间就能出街一支完整TVC,而我却花费14个月时间去落地一个妈妈的心愿,这本身就是不可思议!"方太梦想宋"字体,不仅是一套字体,更是对文化传承和dreams of the future. Through this video, I not only express the convenience brought by products to users but also let their dreams come true, creating more possibilities for a beautiful life. #LetDreamsNoLongerWait#, this resonates strongly with our users, establishing a strong relationship between the brand and consumers, effectively implementing activity preheating and accumulating customers for our stores.
Offline, at the 2018 China Home Appliances and Consumer Electronics Expo (CPE), I brought forth an unprecedented visual feast for users. Host VICKY and celebrity chef collaborated on-site using my steam oven and oven to create simple yet quick dishes; through live interaction with viewers in real-time they could understand product information and value clearly; besides, at the offline exhibition hall one of its highlights was that I utilized innovative AR platform technology enabling users to interact with products via AR experience; this is a new way to enhance user experience for me.
Whether it's online event promotion or offline AWE interactive experiences, this time's "Super Brand Day," supported by Tmall's full matrix resources, has optimized resource integration between brands and products effectively helping sales breakthrough! Big data provides deep support for brand innovation in smart kitchen appliances.
As consumption continues to upgrade from "basic consumption" towards "quality consumption," increasingly many families are willing to spend money on high-quality home appliances like mine. Smart kitchen appliances have become more popular as well which further emphasizes my position in the industry.
Established in 1996 as an original creator of water sinks & dishwashers, I've always focused on kitchen electricals since inception; last year saw my sales revenue exceed $100 million dollars. This Super Brand Day event sees me introducing new technologies such as washing machines W2 offering revolutionary innovations that expand water sink-dishwasher product forms while meeting consumer needs across various scenarios – all while adhering to my core philosophy: 'Create benevolent products.' The machine offers integrated functions like multi-stage filtration system allowing clean water usage during both wash cycles thus reducing environmental impact even further while saving space within kitchens!
In conclusion this Super Brand Day has achieved marketing success beyond expectations providing invaluable insights into customer preferences coupled with cutting-edge tech capabilities - setting up dedicated databases tailored specifically around each individual customer profile making them feel seen heard valued within their purchase journey throughout every touch point across platforms . Furthermore achieving growth through continuous collaboration & shared vision - working together we can bring about change within marketplaces bringing much-needed attention & awareness towards quality over quantity ensuring seamless delivery betterment & progress shaping what will be considered normal tomorrow today!